
0.2 problem framing the right problem
0.2 problem framing the right problem
0.2 problem framing the right problem
0.2 problem framing the right problem
0.2 problem framing the right problem
for your biggest opportunity to innovate
Purpose:
Identify and define the right business critical problems from the start to prioritise the biggest business innovation opportunities and define the future
Focus:
This creative event will align your team on the same understanding of the right problem and create a problem statement to define the target customer and empathise with their human-centred needs by validating insights for long term sustainability
Who:
Key stakeholders and decision makers
Duration:
2 days


impact and benefits
for a single source of truth
1- Bring clarity to your organisation on your business needs to make effective decisions fast
2- You will discover and identify the right business critical problems
3- Validate and justify if its worth the investment
4- Identify the current business needs
5- Understand previous endeavours identifying what did and didn't work and explore what could stop success in the future so you can define the future for real innovation and growth
6- Create a tangible vision of the future to align your team
7- Empathise with the users of your products and services and align your teams on the same understanding
8- Identify barriers and pain points and the biggest opportunities
9-Ensure key stakeholder buy in for actionable innovation
the playback portfolio
print & digital
We will produce a printed and digital portfolio for key stakeholders with analysis and next steps for real innovation and substantial business impact