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design thinking for innovation
We support companies globally with sustainable real innovation of their products, services & strategy at scale for substantial business impact
Problem Framing Sprints
our problem framing sprint will identify the right problem & your biggest opportunity for real innovation and growth
Purpose:
Identify and define the right business critical problems from the start to prioritise the biggest business innovation opportunities and define the future
Focus:
This creative event will align your team on the same understanding of the right problem and create a problem statement to define the target customer and empathise with their human centred needs by validating insights for long term sustainability
Who:
Key stakeholders and decision makers
Duration:
1day
Discover
User insights and research
outcomes
we will facilitate and support you and your team to be creative and to innovate delivering:
User trends and research
You and your team will understand the user experience and wider user trends
New opportunities
You will have identified the biggest opportunities in your product, service and user journey with a problem statement and design challenge
Frame the right problem
You and your team will gain a deep understanding of pain points and barriers in your products and services
Replay report
We will produce a digital keynote report for key stakeholders with analysis and next steps for real innovation and substantial business impact.
impact and benefits
of our problem framing sprint on your teams, products, services and organisation:
1- Bring clarity to your organisation on your business needs to make effective decisions fast
2- You will discover and identify the right business critical problems
3- Validate and justify if its worth the investment
4- Identify the current business needs
5- Understand previous endeavours identifying what did and didn't work and explore what could stop success in the future so you can define the future for real innovation and growth
6- Create a tangible vision of the future to align your team
7- Empathise with the users of your products and services and align your teams on the same understanding
8- Identify barriers and pain points and the biggest opportunities
9-Ensure key stakeholder buy in for actionable innovation
creativity for success
You and your team will discover and explore user insights and research and identify current and new trends and behaviours
You and your team will use storytelling and current product and service blueprints to create user journeys
opportunities for real innovation and growth
You will explore and discover the ecosystem and landscape in which your users live and use your products and services from your user journey map to discover the biggest opportunities for innovation and growth
You will creatively define the challenge for real innovation and growth ready for a 4 day design sprint to ignite ideas and prototype a solution for user testing
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